About Halley
(it rhymes with “valley”)I’m an in-house brand designer who believes great brands are built from the inside out. With a background in journalism and publication design, I care about clarity, structure, and helping complex ideas make sense. I’ve spent my career inside growth-stage tech companies, going deep on a single brand at a time and figuring out how to make it scale. The work I’m most proud of is the systems and foundations that help creative teams move faster without losing their minds.
I live in Columbus, Ohio, working remotely and building things both digital and tangible — from brand systems to ceramics — usually with a strong cup of coffee nearby.
My Journey
Born and raised in Ohio
Studied Information Design
and earned a B.S. in
Visual Journalism
and earned a B.S. in
Visual Journalism
Early Career
Designed, art directed, and
edited newspapers and magazines
edited newspapers and magazines
Joining the ranks of
working parents
working parents
Senior Visual Designer
at CoverMyMeds,
2016-2021
at CoverMyMeds,
2016-2021
Began working with
UX teams to implement
strong visual design,
2018-present
UX teams to implement
strong visual design,
2018-present
Brand Design Manager at
Toast, 2021-present
Toast, 2021-present